After successfully directing the Beau-Rivage, Nathalie Seiler-Hayez felt the need to give a new direction to her career. She is preparing to take over the general management of Swiss Deluxe Hotels (SDE). Founded in 1934, the association brings together 39 of the most renowned five-star establishments in Switzerland, including the Gstaad Palace, The Dolder Grand and the Baur au Lac in Zurich or the Victoria-Jungfrau Grand Hotel & Spa in Interlaken (BE). The association is coming out of an excellent year 2022. Cumulative overnight stays increased by 18.3% to 1.27 million units. Interviewed by Alexandre Beuchat
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